Augmented Reality

Going to have to add a technology category to NT for this one. Aurasma, an app designed by Autonomy, uses “augmented reality” to turn regular printed images into multimedia videos. It uses a pattern recognition platform called IDOL and a vast database to store mass amount of reference images, which are converted to the videos. I guess that this technology has been used for other purposes, but it seems like a really cool idea that could take off pretty quickly.


Leave a comment

Filed under Raditude, Technology, Video

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s